About South Flavas

What is South Flavas Entertainment committed to?

programs, and address on going issues. South Flavas Entertainment will be a vehicle for community improvement. I will bring
programs, and address on going issues. South Flavas Entertainment will be a vehicle for community improvement. I will bring
attention to charities that support youth programs and help generate revenue for non-profit organizations, while promoting
showcases with artist that are responsible.
showcases with artist that are responsible.

What is South Flavas' Business?

South Flavas business is promoting entertainment from the south. I want to attract an audience who shares an interest in
supporting community programs. South Flavas Entertainment will provide an opportunity for aspiring, new and unsigned artists
to showcase their talents. Although, South Flavas will host a variety of events, my primary focus is Da Flavas Showcase. Austin
is considered the "Live Music Capitol of the World" though many genres remain unheard. South Flavas is about promoting
entertainment and I intend to open the door that is currently closed. Da Flavas Showcase will host a variety of talents such as:
R&B, Jazz, Blues, Hip-Hop, Spoken Word, Pop, and live bands. In introducing South Flavas Entertainment my goal is to host at
least one community responsible event every quarter. The first showcase was held at Midtown Live January 16, 2003. Robert
Terrell, the grand prize winner won a 6-hour block of time with BNR Studios.

Who do I believe in?

There are 3 things I believe in as far as South Flavas in concerned: music, community, and myself. Music is romantic, relaxing,
entertaining, and sometimes thought provoking. Live music only adds to what music already has to offer. The greatest feeling in
the world for an entertainer is to perform live to an audience that appreciate their music. That same audience would be
responding to issues in our community. The driving force behind South Flavas Entertainment is simple, it's my passion for music. I
have a love for music and especially live music. No, I'm not a performer or a musician however, my interest has always been
behind the scenes. This also gives me the opportunity to support the programs and community I believe. It provides a win-win
situation for everyone involved. Sponsors will have a strong customer based audience who can appreciate their product. Our
community will have an outlet to address issues, fund social programs or simply deliver a needed message. Audiences like myself
would be able to enjoy a variety of live music.

Sincerely,

Herman Mason, South Flavas Entertainment